Course Description
The Diploma in Computer Application (DCA) is a foundational computer training program offered under the certification of C-DIT (Centre for Development of Imaging Technology), Government of Kerala. This course is designed to equip learners with essential computer knowledge and practical skills for both academic and professional applications.
Students will gain a solid understanding of computer fundamentals, office automation, internet usage, and data management. The program also covers hands-on training in popular software like MS Office, Excel, PowerPoint, Tally, and basic graphic design tools.
The DCA course is ideal for beginners, students, and professionals seeking to enhance their digital literacy and open up opportunities in administration, data entry, clerical work, and small-scale business management.
Module 2: Website and Content Marketing
Off-page SEO is also covered, with a focus on backlink building techniques, the role of social signals, and managing online reputation. The module addresses technical SEO aspects such as site speed and performance
- Importance in Today’s Business Environment
- Traditional Marketing vs. Digital Marketing
- Overview of Key Digital Marketing Channels
- Current Trends and Future Predictions
SEO is critical for improving a website’s visibility on search engines. This module provides an in-depth look at SEO, starting with an introduction to its importance and basic principles. Students will learn about on-page SEO techniques, including keyword research and optimization, the use of meta tags and headers, and internal linking strategies.
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